Folds are as important to your project as the design, images used and print quality. A clever layout allows your project to open up and reveal your message to the viewer.

Think of the information in your design similar to a slide presentation, it will have a beginning, middle and end. The beginning needs to grab the viewers attention. The middle presents the story, details the product or service you are offering. And the end, asks for an action, a specific responce such as a email, phone call or visit to a website.

The reader unfolds the printed sheet to reveal each part of your story step-by-step. Feel free to contact us and discuss your next project.

HOW DO I TEST MY FOLDS?

When you produce your artwork, you should always print out a copy of your artwork at 100% of final size and if the job backs up stick it together to ensure all your panels fall in the correct places. A small test like this will ensure you get a great result.