Your brochure should in essence tell a story. From whom you are, to what you produce.

Don't bury the benefits. No matter how compelling your message, few people will read every word. Be sure to include your most important points in the places most often read—the headlines, subheads, and captions.

Captions can be a section or sentence from the story; it can be used to elaborate on the overall design.

Take a real-world view of work in progress. If your project will be folded—print it out and fold it to get a better feel for the final effect.

At Kudos we pride ourselves on producing high quality, colour accurate digital proofs. These proofs are an accurate representation of your artwork and give you the ability to view the whole design, and even produce a mock-up if necessary.